Core Services
Branding
A targeted and operational communications strategy with a clear core narrative, spot-on messages, and a solid action plan is essential in building and developing your business. This is true whether your company is facing major changes, needs to reposition itself, or wants to establish itself in the market.
ESG, employer branding and corporate culture have never been as important as it is right now. If you’re going to stand out, you need a clear and sound strategy. One that doesn’t end up in your desk drawer but is put into practice and brought to life on all platforms and levels, both internally and externally. We will map out and navigate the entire process for you - from vision to drafting to execution.
Public Relations
We develop and execute PR campaigns and strategies that ensure visibility and boost your brand, sales, and target audience’s interest in your product. As public relations experts, we have both in-depth knowledge of and solid relations with the press. We know how to identify just the right angles, messages, and stories while always considering the reality they are addressing. We develop targeted and short-term PR campaigns (e.g., for product launches or events), ensuring tactical placements in the media, and reaching a specific target group. Furthermore, we are equally happy to support you with a long-term PR strategy to establish and strengthen your company's brand awareness and credibility and ensure a continuous presence in the media and the consciousness of the target group.
Issues & Risk Management
A crisis can hit any business. Often it is the way a company handles this crisis that poses the biggest threat to its brand in terms of suffering irreversible damage. Issues management is about being ready for any activities that may affect or influence the public’s perception of your brand or company. It is the ability to handle problems quickly and effectively that will determine how your image and reputation comes out on the other side of a crisis. We identify, analyze, and map out potential challenges and devise the appropriate strategies to prevent, avert or handle a publicity crisis. In case of an unexpected problem, we provide strategic and operational advice. We can move fast on a short notice and help you get an overview of the situation and create an action plan for handling the crisis both internally and externally.
Media Training
Every company - small or big - should decide who represents them in the media, proactively as well as reactively. This could be one designated spokesperson or different representatives depending on the situation, product, or topic. Regardless of whom you choose, they need to know what is required of them in this role. We give you an introduction to working with the media, so your employees know what to expect and how to handle calls from the press. And we coach your spokespeople, so they understand the differences between the different media types and how to get clear messages across in a credible way. This is important on a day to day basis and working preventively, but when it comes to being equipped for handling specific issues, your messages must be crystal clear.
Digital Strategy
Today, no business can succeed without a specific approach to social media platforms, which have become key information channels that are crucial for your company’s success and reputation. Knowing that, it is important that your digital presence is an extension of your business and its core values. A digital strategy is about benefiting from the various platforms’ different potential and thereby supporting the objectives of the company. We provide our customers with an overview of the different options and develop a plan for your digital presence. We can also provide various elements such as a design guide or text for websites as well as handle implementation for you, including content production, customer service, and maintenance of digital channels and influencer collaborations.
ESG
ESG - Environmental, Social, Governance - are three key factors that are decisive in the operation of a modern business. All progressive companies are - or should be - committing to their own sustainable business goals and sustainability strategy. Partners, consumers, and employees are demanding transparency and accountability from companies. We assist you in developing and implementing a long-term strategy and action plan that showcases and communicates your company’s ESG objectives and strengthens its position in the market. Furthermore, we can produce the written content for your quarterly and annual reports as well as your company’s internal channels to make sure you abide by new standards and the reporting requirements from the EU.
Strategic Relations & Partnerships
We believe that strategic relations are the key to long-lasting success and sustainable growth. Mapping, establishing and maintaining mutually beneficial relationships between companies and other stakeholders can - among other things - contribute to the strengthening of companies’ reputation and increase brand awareness. This can further create new business opportunities while securing effective communication with relevant stakeholders. We help identify important stakeholders and develop a strategy which enhances and strengthens relationships.